These applications were designed and developed by Sarah (a software engineer of 16 years) when she saw the need for various applications to assist her husband in managing his personal projects and rental properties, as well as expenses and time for his employer.

The target audience for these applications are those who are not tech-savvy and prefer documenting with paper and pencil, because simply put, it's affordable and easy. Similar applications are expensive and include features that aren't necessary. Having too many features can clutter the screen and make finding things difficult. Software doesn't need to be complicated or frustrating. Sarah's hope is that users of her applications find every page self-explanatory and non-intimidating.